Faculty Profile

S.m Saeed

Lecturer

  • MBA (Marketing), Institute of Business Administration, Karachi - 1984
Area of Specialization: (Marketing)
Professional Activities:
On-board Status: Available


Work Experience:

  • - Lecturer & Student Counselor at Institute of Business Administration, Karachi (Aug-2004 to PRESENT)
  • - General Manager at Pesticide Company (Mar-2000 to Jun-2003)
  • - Market Development Manager at Swiss Multinational Company (Jan-1985 to Dec-2000)
  • - Marketing Executive at Mulitinational British Origin (Jan-1979 to Dec-1985)


ssaeed@iba.edu.pk
: 111422422 (Ext.1614)

 

Research Interest

List to come

  • ADV.&APPLIED BUSINESS RESEARCH
  • CONSUMER BEHAVIOR
  • DIRECT MARKETING
  • DYNAMICS OF DISTR. & LOGISTICS
  • DYNAMICS OF DISTR. & LOGISTICS
  • ESSENTIALS OF DEMAND AND SUPPL
  • INDUSTRIAL MARKETING
  • MARKETING
  • MARKETING ISSUES IN PAKISTAN
  • MARKETING PRACTICES IN PAK
  • METHODS IN BUSINESS RESEARCH
  • PRINCIPLES OF MARKETING
  • SALES MANAGEMENT
  • SALES MANAGEMENT
  1. S.M Saeed, Dr. Mohammad Nishat "Factors behind Marketing Innovation in Companies", 3rd IBA International Conference on Marketing, IBAICM 2016, Dec 20, 2016, Kuala Lumpur, Malaysia